Eat. Sleep. Train. Recover. Like Never Before.
ESTR is a social wellness club built for people who want more from their fitness—smarter training, intentional recovery, and a community that actually shows up.
more than a gym. a place to belong.
ESTR was created to bridge the gap between high-level training and real community. Here, you won’t want to just leave when your workouts are over. Conversations happen in the sauna, friendships form over shared effort, and progress is measured in more than just numbers on a barbell.
frequently asked questions
What is ESTR?
ESTR is a social wellness club built around performance training, intentional recovery, and curated community. It is designed for individuals who value long-term health, consistency, and disciplined living.
Where are you located?
Downtown Panama City, Florida.
Is this a class-based gym?
ESTR offers structured programming with personal trainers, open gym access, and guided sessions—giving you flexibility without chaos BUT this is not a class structured gym space.
Do you offer recovery-only memberships?
Yes. Members can choose full access, gym-only, or recovery-only options.
Do I need to be experienced to join?
No. Our space is accessible for all levels, from beginners to experienced athletes.
Is ESTR a gym?
ESTR includes a premium training environment, but it is not a traditional gym.
Training, recovery, and community are integrated into a single system. The experience extends beyond workouts to support sustainability, restoration, and connection.
what our members say
"Perfectly placed in downtown and there is not any other place like it."
"Sick gym! Awesome equipment and recovery products. Definitely don’t wanna miss out on this gym."
"This is just what we needed in this town. Couldn’t be more excited for this and what it’s going to bring to our area. Highly recommended!!!"
visit the club
Questions? Want to tour the space or talk memberships? We’re here to help.